Dear readers,

2025 is drawing to a close – and that’s the perfect time to dive once again into the diverse world of KWS. As you can see from our cover, this issue focuses in particular on our oldest crop: sugarbeet.

We describe how we’re responding to the spread of the diseases SBR and RTD and what our plan for the future is.

Cover star Chiara De Lucchi takes us to Italy: The Key Account Manager for sugarbeet travels a lot, not only to inspect the varieties in the field, but also to nurture contacts with customers.

If you flip to the beginning of the magazine, you’ll get an exclusive insight into our KWS Global Graduate Program. It has won accolades as one of the best programs in Germany and offers young talents the chance to manage their own projects and put #makeyourselfgrow into practice every day.