01.25

Together for change

How the Heads of Country support our sales teams in transitioning to Customer Centricity

Languages

EN
DE

Search terms

Issue 01.2025

Together for change

Introduction

Miscellaneous

3From the world of KWS

Lego sugarbeet · R&D portal · Visit to Chile · Multicrop Station Manager Meeting · Surfing tip· “World of Farming” podcast

Strategy

4Vegetable value creation: Fresh ideas

For the supermarket: How buying behavior influences vegetable breeding

5All crops on one platform

Your Seed Partner Academy pools sales knowledge

Research

6“We breed corn in Europe for Europe”

The old and new management on goals and challenges in corn breeding

Work

7More openness and exchange

Employee engagement: Two new offerings

8Five years of BrandNet: Zip becomes hip

The history of our brand portal

9Tour de France

Complex structure: How the companies in France are interconnected

10S/4 Integrated Flow: New lighthouse

The Cereals Germany Business Unit is the focus in 2025

11Strategic Planning 2035: Three areas

A simple explanation of what playing fields, excellence fields and ambition fields mean (with a poster)

12Station profile: Alexandria (Romania)

A closely-knit team for 20 years

13The new intranet can do more

Three tips on the functions and applications

14Seeding the future

How a breeding station works

People

15Made for the job

My Personal KWS Journey: Suting Li

16Ambassadors: Volunteering to welcome

Employees accompany onboarding

17A breath of fresh air for Customer Centricity

Two Heads of Country explain the transformation

18Hagen Duenbostel: A warm welcome!

A comeback as Chairman of the Supervisory Board

19Jörn Andreas: “A great first impression”

Our new Chief Financial Officer knows the industry

More Information

Change Language Imprint